Wednesday, 27 April 2016

Rodney Tippit - Retail Marketing – How to Boost Sales

Rodney Tippit has been in the retail business for several years. He is a business executive who has been working in the furniture industry for over two decades and has developed and implemented unique strategies that have exceeded company goals. Rodney Tippit knows how the market operates, and shares these few retail marketing tips to help boost your sales.

Track Your Marketing Campaigns

If you want to boost sales, you will need to keep a track of all your marketing campaigns. You should know what was the return on investment for your last marketing campaigns, and whether it was a success or not. It is important to keep track of all campaigns you run and to see what you have accomplished through them. The information you gather about a completed campaign will help you work with setting up the next campaign.

Rodney Tippit Use Free Marketing Opportunities

Placing posters, ads and flyers on community bulletin boards, at intersections, and online on the social media sites your customers frequent will help more people know about your business. You might want to team up with another local business and create a unique marketing package to drive more customers to your business.

Once is Not Enough

Don’t just give up if you do not receive substantial results after your first round of marketing. Many businesses just give up and don’t persevere with another round of their marketing strategy. Whatever type of marketing campaign you are working with, make sure you have a couple of rounds planned.

Rodney Tippit has several years’ experience in international outsourcing and product development in China, Indonesia, Vietnam, and Malaysia.

Source: ​http://www.verticalresponse.com/blog/10-retail-marketing-ideas-to-boost-sales/

Sunday, 17 April 2016

Rodney Tippit - Knowing your role

Teamwork can often be misconstrued to become a collaboration of all steps and processes in every part of a project. While collaborating with you team is key, professionals such as Rodney Tippit understand the importance of knowing your own individual role within the team and working to the best of your ability in that position. While helping fellow teammates is important, it is not necessary for every aspect of the project. Having team members run around helping one another with no clear goal for themselves can only lead to chaos and the need for more "help". While working with a team, members can make the most of their time spent working individually while still being a valuable asset to the group as a whole.
Rodney Tippit

Knowing your role as well as the role of others in your team is an important aspect of teamwork. While it is helpful to understand the tasks of others, and how your role plays a part in the roles of other teammates, it is equally important not to act on others tasks. Consider a baseball team, for instance. Although each player thoroughly understands the role of their fellow teammates, it is essential that the catcher doesn't try to pitch and the pitcher doesn't run to the outfield whenever he wishes exert additional effort. This type of "teamwork" would most likely have a negative effect on the goals set forth by the team.

Rodney Tippit has been in the retail business for over twenty years and understands how vital proper teamwork can be to completing tasks and seeing a positive effect on your company’s sales, as well as the morale of your employees.
Sources:
https://relationshiparchitecture.wordpress.com/2010/10/07/teamwork-begins-with-you-knowing-your-role/

Sunday, 10 April 2016

Rodney Tippit - Relocating for your job – Should you make the move?

For many of us, our jobs and careers run the show. For professional Rodney Tippit, making the decision to relocate for his job may not have seemed like the easiest option but taking a leap and choosing to take a new avenue on his career path was exactly what he needed to reach the level of success he wished to achieve. Before making the difficult choice to relocate for your job, there are some things you should probably consider.

Rodney Tippit Is your family on board with the decision? This question can lead to an endless supply of more… Where will your spouse work? Where will you live? What are the schools like? Will your family fit in with the new environment happily?

Will you be happy? This question is in part a spin-off from number one. What will your life be like? Will you enjoy your new job? Do you see room for growth and development in this new position?

What do the numbers look like? While your job may not always be about the salary being able to pay your living expenses is an important aspect of enjoying life and your work. What is the cost of living in your new city? What is the salary? Who pays the relocation costs?

While there are many things to consider before choosing to relocate for a new position, making the choice to leave your current home can be an important step in your career. For Rodney Tippit, weighing his options with each move made for a more comfortable transition and allowed for him to make an informed decision about his future.

Sources: http://www.forbes.com/sites/jacquelynsmith/2013/06/17/20-questions-to-ask-yourself-before-you-relocate-for-a-job/#6b8e3c3f10e0

Sunday, 3 April 2016

Rodney Tippit - Improving the bottom line

We’re all in business to make money. For employees like Rodney Tippit, finding the perfect balance of fattening the bottom line while maintaining the highest level of integrity and customer care is important for the image of the business and repeat sales. Gaining higher sales numbers can seem difficult but with the right marketing strategies and product selection, customers will naturally choose the products that speak to them. 
                                                       Rodney Tippit

One such way to gain customer attention is through personalizing your products. Giving customers options in color, style, and even monograms when applicable gives customers a sense of ownership and a way to express themselves through their purchases. Many customers enjoy the experience of selecting their products as much as ownership and will often make purchases based on the benefits they believe the products have to offer them. 

Customers also appreciate you speaking directly to them. Having a clear target audience allows customers to identify with your business and products on a more personal level and identify themselves with your brand. Consumers enjoy identifying with businesses, products, and other consumers. People are social creatures at their core, and having a place where we belong, even while shopping, can create an inclusive atmosphere that many desire in everyday life.

Rodney Tippit is a business professional who is known for increasing sales and improving the image of company brands. Understanding the power of marketing and providing the perfect products for your customer base is an important aspect of increasing sales and the overall outlook for your company's future.

Thursday, 24 March 2016

Rodney Tippit - Merchandising – Getting your product in front of consumers today

Although the retail industry has taken on a new face in recent years, for many companies these changes are a welcome evolution in the sales process. Rodney Tippit, a seasoned retail professional has spent over two decades in the furniture industry in various departments and levels of the business. Having worked his way up to Vice President of a large furniture retailer in Texas, Tippit understands the particulars of the business and the need to stay ahead of the curve in merchandising and marketing strategies for consumers.
Rodney Tippit
Rodney Tippit
 Although store fronts are still an important aspect of business, with an estimated 85% of sales still taking place in stores, many retailers have seen a rise in sales when taking their companies online as well. Consumers now enjoy the shopping process and being able to review purchases before ever entering your store. Having the ability to look at your merchandise online is a great way to help empower customers and help them feel more comfortable with and informed about their purchases. Many customers enjoy having the option to purchase online and pick up in-store or have an item shipped directly to them.

For many types of retail, people enjoy comparing prices online and researching their options but ultimately makes purchases in store. Rodney Tippit has worked in the furniture business for over twenty years and knows how to deliver customers what they want. He has spent many years in merchandising and sales and understands the importance of evolving with new business trends to stay relevant in a rapidly changing economy.

Sources:
https://www.repsly.com/blog/5-retail-merchandising-trends-to-implement-right-now

Monday, 14 March 2016

Rodney Tippit - Furniture Merchandising Mistakes

Rodney Tippit has worked with furniture companies for over two decades and he has built a respected name for himself in doing so. He is experienced with furniture merchandising and he has helped several companies improve their profits with his expertise. If you hope to become as successful as Rodney Tippit in furniture merchandising, the following tips will help:

Rodney Tippit

  • No Sales Process – The sales team needs a sales process if your goal is to sell furniture. Don’t make the customer do all of the work otherwise they will likely buy elsewhere. Instead, train your staff on a sales process to convince customers to invest in your company. Even your checkout clerks should be trained on the sales process.
  • Poor Web Presentation – Regardless of how beautiful your store looks inside, most modern customers will not visit if your website is poorly-designed. Today’s customers will even check a store out on their phone from the parking lot in some cases, so make sure that your website convinces them to come inside.
  • Lack of Display Design – Even if you have amazing furniture, the display needs to be designed if you hope to make profits. Focus on setting the scene so that your customers can envision the furniture in their own homes. Consider the best case scenario of inspiring a customer to redesign an entire room or house based on a display they found in your store.
Don’t expect to garner the respect of a professional like Rodney Tippit in the furniture industry right away. The competition is stiff, but those who are dedicated will succeed.

Saturday, 5 March 2016

Rodney Tippit - Most Common Retail Mistakes

Rodney Tippit is a furniture industry specialist who has worked in merchandising and retail for several decades. He has proven himself reliable as a retail manager and he has improved the revenue for several companies that he has worked with. Though experienced professionals like Rodney Tippit make retail look easy, most learned through trial and error when they were starting out. If you’re new to retail, watch out for these common mistakes to make your path to success a bit clearer:

Rodney Tippit

  • Wrong Team – If you’re working with a team or a partner, you need to make sure that you have the right people to help you. When you’re the only one working toward retail success, your efforts will falter. Examine those you work with to make sure that they are as motivated as you are and to make sure that you work well with them. Sometimes the first step is finding somebody new.
  • Skipping the Fundamentals – Retail and business management are built on a foundation of fundamentals, and if you skip them for later details, your project won’t succeed. Remember that cash flow and breaking even are top priority, and everything else comes later. If you build strong fundamentals, you’ll have a better chance at success.
  • Poor Management – Regardless of where you work in the company, don’t try to manage everything. Instead, delegate tasks so that your business is managed by those who know what they are doing, and make sure that your sales team receives proper training.
Rodney Tippit has built a reputation that is respected in his industry through his work with retail and management. With dedication to your trade, you can do the same.